It all began as a family business in a small shop in Mardin, Turkey in 1889. The
family took pride in providing freshly roasted nuts to the locals, a staple in the
region's food culture. They began by roasting chickpeas, almonds, pistachios
and small melon seeds. While their product list was small, this allowed them to
perfect their trade and recipes, setting new benchmarks for quality and taste.
In 1930 and after many successful years later, Mr. Bassé had ambitions to move
and expand the business into the neighbouring country of Syria. His mission
was simple, to take what he had learned over the years and continue providing
the family's signature roasted nuts across the border. With an expanding menu
which now included roasted hazelnuts, cashews, sunflower seeds and pumpkin
seeds, Mr. Bassé quickly established the same reputation his family spent years
building in their home country. He continued success over the years was met
with great demand, prompting the opening of a second store in Syria.
30 years later, it was time to pass the reins to his son, Mr. Farid Bassé, who spent
28 years working along-side his father, learning the ins and outs of the family
business. Farid's store became the first to house a nut roasting machine in Syria.
The efficiency of the machine and knowledge passed down through generations
sparked a new era in the family's tradition.
In 1989, Farid moved his family to Montréal, Canada, with a continued desire to
do what he knows best. While facing the challenge of being in a completely new
market across the world, he opened his first store (Bassé Frères Inc) with the
same vision as his father. With a foundation built over many decades, it was no
surprise that Farid was able to expand to four locations across Montréal. Now,
the new generation brings you their latest new concept that combines
tradition, new flavours, and an innovative and modernized boutique. This location
is a brand-new environment exquisitely designed with the intention of giving our
customers unprecedented service with a unique and personalised approach.
We also designed and developed an online boutique,
Offering our clientele, a convenient way to explore and experience over 100
products, delivered to your doorstep. We guarantee every order is freshly made
and packaged to ensure we continue to provide the highest quality and service
established over the last century.